Montreal, Quebec, Canada, November 12 2019—Earth Alive Clean Technologies Inc. (CSE: EAC) (“Earth Alive” or the “Company”), a leading Canadian clean-tech company that develops and manufactures state-of-the-art microbial technology-based products, is pleased to announce that it has signed a distribution agreement with Hawthorne Canada Limited, a subsidiary of The Scotts Miracle-Gro Company, for the sale of Dr. Marijane Root Probiotic in Canada.

Earth Alive launched the Dr Marijane brand in April 2017 following changes to Canada’s cannabis laws. Scientific testing and validation have shown impressive increase in growth and productivity of cannabis plants, with yields improving up to 28%. Dr. Marijane is designed to allow growers to manage biological activity in their growing substrates, increasing nutrient availability and efficiency.

Michael Warren, CEO for Earth Alive, stated: “When changes in the Canadian legal system were announced, our agriculture group decided to serve cannabis and hemp producers with the same Soil First approach we have for any of the other 50 crops we work with. The biological component in different growing substrates is one of the most overlooked variables in plant production, and Dr Marijane is able to help growers take control of this important factor.”

Warren continued, “From a sales perspective Hawthorne Gardening presents a strong opportunity for us, offering an extensive and efficient distribution network within Canada with twelve seasoned sales specialists that understand the many channels available representing 500 retailers to deliver Dr Marijane into this market. We are looking forward to moving forward in this mutually beneficial partnership.”

About Earth Alive Clean Technologies

Earth Alive aims to be a key player in world markets of environmentally sustainable industrial solutions. The Company works with the latest innovations in microbial technology to formulate and patent innovative products that can tackle the most difficult industrial challenges, once only reserved to environmentally harmful chemicals and additives. The Company is focused on environmental sustainability in the agriculture industry and dust control for the mining industry. For additional company information, please visit: www.earthalivect.com.

About Hawthorne Gardening Co.

Hawthorne Gardening Co. is North America’s largest distributor of hydroponic products. Built to serve growers of all sizes, from commercial needs to home hobbyists, Hawthorne houses best-in-class brands – including Gavita, General Hydroponics and Sun System – across lighting, nutrients, growing environment, growing media, hardware, and many more. Hawthorne strives to be THE full-service, one-stop partner for growers, both at a large and small scale. For additional company information, please visit: www.hawthorne-gardening.com

[divider height=”10″ line=”0″]

Forward-Looking Information: Certain information in this news release contains forward-looking information and forward-looking statements which reflect the current view of management with respect to the Company’s objectives, plans, goals, strategies, outlook, results of operations, financial and operating performance, prospects and opportunities. Wherever used, the words “may”, “will”, “anticipate”, “intend”, “estimate”, “expect”, “plan”, “believe” and similar expressions identify forward-looking information and forward-looking statements. Forward-looking information and forward-looking statements should not be reads as guarantees of future events, performance or results, and will not necessarily be accurate indications of whether, or the times at which, such events, performance or results will be achieved. All of the information in this news release containing forward-looking information or forward-looking statements is qualified by these cautionary statements. Readers are urged to consider the risks, uncertainties and assumptions carefully in evaluating the forward-looking information and forward-looking statements and are cautioned not to place undue reliance on such information and statements. The Company does not undertake to update any such forward-looking information or forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable laws.

[divider height=”30″ line=”0″]

The CSE has neither approved nor disapproved the contents of this press release. The CSE does not accept responsibility for the adequacy or accuracy of this release.

[divider height=”20″ line=”0″]

Earth Alive Clean Technologies Inc.,
9641 Rue Clement
Lasalle, Québec Canada
H8R 4B4

For information, please contact:
Mr. Michael Warren
(e) mwarren@earthalivect.com
(p) 438 333-1680